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Taste of Home, BEST LOVED RECIPES FROM HOME COOKS LIKE YOU
FIELD EDITOR NEWSLETTER APRIL 2017
  Field Editor News You Can Use:
Susan-Stetzel
Susan Stetzel
Field Editor Manager
Taste of Home
sue.stetzel@tmbi.com
Hello Field Editors,

Has spring decided to stay put? This business of 70 degrees one day and 10 the next can just stop. I think we should all chip in and send Mother Nature some chocolate and wine and maybe a big bowl of pasta. These things certainly make me happy; I wonder if they’d work for her, too.

Before moving on, we need to revisit the topic of original recipes. I’ve had a couple recipes come my way recently that were either direct copies from another site/magazine or so close that there was no way to consider your version original. I can’t stress enough that if this becomes a pattern, it can mean removal from the program. I hope you know I’m willing to work with you where I can, but when it comes to plagiarism, my hands are tied. If you’re unsure about a recipe you want to submit, ask me to peek at it first. I’m happy to take a look and give you a thumbs-up or -down. Simply increasing or decreasing an ingredient, especially one like pepper or salt, isn’t enough of a change. If you’d like a refresher, you can find it in the November 2015 newsletter.

Next up: recipe reviews. We covered this back in October 2015 and again in February 2016, but I’ve been asked by a few of you to elaborate, so here we go!

When writing a review, ask yourself these questions:

Is it positive? Even if you didn’t care for the recipe, think about how to phrase your opinion in a positive way. Try “This recipe worked well, it just isn’t suited to our tastes” or “Even though this recipe worked, we didn’t care for [blah blah]”. If the recipe didn’t work at all, send me a link and a note. I’d like to take a look at it and hear your feedback.

Is it helpful? Readers want specifics! Did you like the dish? Did you change something to make it healthier? Did you freeze it for later? Did you successfully shrink the recipe to make fewer servings or double it to feed a crowd? Do you have a tip to make the prep easier? Sharing details like these can be super helpful to a new cook. Think about what you’d like to have known before diving into the recipe, and write that in your review.

Is it necessary? Many times we make adjustments or include back story to explain why we chose a specific recipe or what it reminded us of—but at the end of the day, the reader considering the recipe may not need that much information. Keep in mind that these are short, sweet recipe reviews, not blog or Facebook posts. (There’s a real difference!) Also, I’ve run across a couple reviews that say things like, “This recipe is okay, but my version is much better.” Let’s not do that; instead, let’s build each other up and celebrate each other’s successes. Positive reinforcement is the name of the game.

As always, feel free to reach out and chat with me about anything that’s on your mind. Well…almost anything. *Wink!*

Happy cooking, my friends!

Sue Stetzel

sue.stetzel@tmbi.com

     
 
  Get Cookin’:
Coconut Everything
Topic 1:
Coconut Everything:
We’re nuts for coconut in all kinds of dishes: Coconut chicken fingers with a Thai dipping sauce for dinner or coconut waffles for breakfast; mini coconut cream pies or coconut cream poke cake for dessert. And who doesn’t want to cool off with a coconut mojito or a sweet, tropical coconut punch? Share your most creative coconut recipe here.
Under Pressure
Topic 2:
Under Pressure:
Electric pressure cookers and instapots are hot, hot, hot, and the possibilities are many. Think smoky brisket, chicken fajita bowls or buttery Cajun chops. Sides, desserts or mains, we want to see what you’re creating. Share your favorite original recipe here.
Fresh in 30
Topic 3:
Fresh in 30:
Fresh is king, and quick is queen. Toss whole grains with fresh fruits or vegetables. (How does quinoa with fresh peaches and feta sound?) Maybe try sautéing chicken with fresh tomatoes and peppers or slathering pizza with garden-fresh pesto. Use your imagination and a trip to the farmers market to whip up something amazing in 30 minutes or less, then submit your ideas here.


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